SK+G’s WINNING DEBUT ON REALITY TV
AMC’s new original series, The Pitch, provides a glimpse into the real world of advertising. In the series premiere, SK+G emerged victorious after going head-to-head with a New York-based agency for the chance to work with innovative environmental solutions company, Waste Management Inc. Below you’ll find some work that helped us clinch the win, plus you’ll find trailers, behind-the-scenes featurettes and even some fun, not-quite-official promos we thought we’d share.
In case you missed it, you can download our entire episode on iTunes.
PROMOS – HOW WE WON, TRAILERS AND MORE
The news is out: SK+G takes the win in the series premiere of AMC’s THE PITCH. Click below and see how we did it, as well as more on SK+G on the show, plus official AMC show trailers – complete with memorable quotes, whining executives, and of course, plenty of drama.
SEE THE WINNING WORK
We created a “brand anthem” video highlighting the amazing things Waste Management is doing with waste, turning unwanted materials into valuable resources. This piece was presented in its entirety during The Pitch and ultimately aired nationally as a 30-second TV ad on AMC.
tune in to SK+G TV
Once we were done in front of The Pitch's cameras, we decided to jump behind our own. Watch what happened next.
Discover the Leisure Lab
Who is SK+G? We're a lot more than what you'll see on TV. Here are a few of our thoughts on the place we call home, and how it influences our approach